Senior Researcher – Promotional Media & Marketing Tech

  • Full Time
  • Anywhere

Website Netflix

Netflix is the world's leading streaming entertainment service.

From script to screen, from concept to execution, the way films are made, marketed, and enjoyed is changing, and the Senior Researcher will play a critical role in the modernization of this creative process. They will partner with Studio Design, Product Management, Engineering, and Data Scientists as well as directly with creative production, communications, and marketing talent inside and outside of the company to create a competitive advantage for Netflix. They are tasked with contributing insights and research outcomes which inspire innovations that optimize the flow of campaigns and promotional creative through the Netflix Studio.

The Ideal Background:

  • 7+ years leading qualitative/quantitative research supporting enterprise or workflow product innovation or development such as ethnographic, user, or design research
  • Clear, demonstrable experience as a ux/product researcher, experience strategist, service designer, or similar role, on a complex B2B workflow or enterprise tool suite with a proven record of seeing products from concept to delivery
  • Effective verbal and written communication style distilling complex multi-method research reports into understandable, compelling, and actionable insights
  • Experience in or passion for the television and filmmaking industry
  • A degree in Anthropology, Sociology, Human-computer Interaction (HCI), Behavioral Economics, Cognitive or Experimental Psychology, Market Research or similar a plus
  • Ability to frequently travel between Los Angeles and Los Gatos and occasionally internationally to meet with stakeholders

What You’ll Be Doing:

  • Partner with Design, Product Management, Engineers, and Data Scientists to create a competitive advantage for Netflix
  • Engage internal and external partners worldwide to uncover pain points, unmet needs, or workarounds that inspire innovations that support the creation of the assets and advertising used to promote our titles and create conversations on and off of Netflix
  • Identify opportunities to establish new points-of-views on trends and insights and develop new capabilities that evolve our emerging enterprise research function
  • Partner with subject matter experts within machine learning and algorithms, streaming product, marketing, publicity, communications, and creative production taking a systems-level view to craft research recommendations and synthesize workflow needs and user insights
  • Serve as a partner for a growing design practice center, advising your colleagues on methodologies and best practices in implementing their own evaluative research
  • Define and facilitate design thinking workshops to foster cross-functional collaboration, action your research, and inform experiences that reflect a clearly defined problem
  • Influence business decisions by encouraging creative thinking that creates major movement or shifts our direction, preventing us from making uninformed decisions or wasting resources, and improving the studio experience for our in-house and external partners

Who you are:

  • Your lifelong mission has been to understand people, their behaviors, attitudes, and motivators
  • You are comfortable putting a stake in the ground, even without all of the data you need
  • You actively seek out answers to questions that are verging on impossible to answer
  • When something needs to get done, you are the first to roll up your sleeves
  • You make the connections no one else sees
  • You stand firm in the face of change and challenge
  • You read the Netflix culture memo and were energized
  • You are quick-witted, straight-forward, and succinct
  • You are equal parts creative and analytical

Tagged as: qualitative, quantitative, ux research

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